Instructor
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MGSI
is a consulting firm established in Canada and Luxembourg that delivers data protection and information security services. MGSI supports organisations in complying with the General Data Protection Regulation (GDPR). MGSI brings its legal, organisational and technological expertise through tailor-made audit, support and consultancy missions. MGSI is an authorised training provider in France and Luxembourg and offers a range of thematic training courses.
Sessions
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April 23, 2021
2:30 pm - 5:30 pm -
June 10, 2021
2:30 pm - 5:30 pm
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Description
In a context where marketing departments use more and more data, companies are developing more and more sophisticated tools in order to learn more about their customers. With the new data protection regulation, it becomes mandatory to comply with marketing practices.
Objectives
This training will enable you to:
- Understand the fundamental principles of personal data protection
- Identify the issues and impacts of regulations on marketing practices
- Bring your marketing operations into compliance
Programme
- The main principles of personal data protection
- The data protection framework
- Data protection principles
- Data protection actors: their rights and obligations
- The impact on your marketing practices
- Commercial prospecting
- Cookies and trackers
- Mobile applications
- Location
- Profiling and automated decisions making
- Connected objects
Certificate of participation
It will be issued to you by MGSI Sarl, an accredited training organisation in Luxembourg.
Information
Tel : +352 28 89 27 00
Email : training@mgsi.lu